Before I jump into the 3 Be’s of Entrepreneurship, there are a few things that I want you to know.
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How Can You Stand Out From
There are a ton of people online and that makes it really difficult to stand out in the crowd. As time goes on, more and more people get access to the Internet. It’s just a really noisy place especially if you’re on social media.
Some of you know exactly what I’m talking about.
How can you stand out?
You can stand out with the 3 Be’s of Entrepreneurship.
In short, those are:
- Be original.
- Be authentic.
- Be consistent.
Let’s dig a little deeper into each one of these.
For me personally, I broke the mold. That’s for sure. I broke it hard.
You’ll be hard-pressed to find anyone like me on this planet. I can promise you that.
It comes naturally to me. It’s my default just to be myself.
Trying to be someone else just never interested me. It’s too hard and I’m a “path of least resistance” kind of girl.
Imitation, contrary to popular belief, isn’t always the finest form of flattery. Sometimes it’s just a person pretending to be someone else.
Trying to be someone else won’t bode well for you in online business where there’s already a buffer between you and your audience.
Most of the time, they don’t know you in person. They don’t have real-time conversations with you.
They might communicate with you via an email or YouTube comment, but there’s a breakdown as far as tone of voice and other things that we as humans depend on to deliver our authentic selves to others.
As the face of your business, you must be authentic. If you want to reach the next level, you definitely have to be original.
Being a follower will only get you so far. You will reach a point where you start to have to test things for yourself rather than just doing steps someone else has outlined for you.
At some point, innovation kicks in and a transformation takes place. You will go from follower to innovator. These are the results of being an original.
It will help you stand out from the other noise surrounding you.
Recently, I heard a copywriting coach speaking on a podcast about all the people who are trying to hire him to help them be authentic.
It reminded me of an epiphany that I had about social media in the last couple of years.
What occurred to me is that the majority of people using social media are using it as a facade.
They only post what they want others to see that fits the narrative of what they want to portray about themselves.
I find myself confused in that inauthentic world because I don’t know how to be anything but what I really am.
Whatever you do, be authentic.
Being disingenuous will accomplish exactly nothing. If you’re typically an authentic person, then you are miles ahead of everyone else around you who has forgotten how to be themselves.
You will advance further in your business faster than those people.
Finally, this brings me to the last of the 3 be’s of entrepreneurship and that is to be consistent.
The secret key to the sacred lock of success is consistency.
Even if you have no clue where to begin or what to do, if you make a plan to work consistently, you will notice things happening.
Whether you create YouTube videos, publish a podcast, write blog posts, write on Medium.com, or Tweet, whatever it is, you will notice that most serious creators out there have a schedule.
That is because they know that creating content consistently is step one in building an audience online.
People tend not to subscribe to or follow you if you don’t produce content on a regular basis.
I saw essentially no traction in my own business until I started my weekly podcast. Once I was doing something on a consistent basis, the gears began to turn.
Content might be king, but consistency is key.
That’s a Wrap
Those are my 3 Be’s of Entrepreneurship. If you enjoyed this content, I hope you’ll consider subscribing to my podcast. You can do so at CandidCashflow.com/subscribe.
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All of the show notes from past episodes of The Candid Cashflow Podcast are there, as well as:
- 5 Headline Templates to Help You Sell More Today!
- Easy Kindle Formatting Using Google Docs
- Twitter Domination
- How To Self Publish on a ZERO Budget
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I look forward to seeing you!